In addition to boxoffice success Paramount is now moving aggressively with a big Oscar campaign for the film. It also drew well over 500 to its official Academy screening across the street at the Goldwyn later Saturday night with “sustained” applause at the end, according to one observer. Both were followed by Q&As with  Denzel Washington, Robert Zemeckis, scene-stealing co-star John Goodman and screenwriter John Gatins.

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